THE THEORY OF
SUPPLY AND DEMAND
DO THE FOLLOWING EXERCISE IN YOUR NOTEBOOKS
People act in their own self-interest. Producers want to sell at the highest
possible price, and consumers want to buy at the lowest possible price. Decisions to buy and sell create economic forces
of supply and demand. The interaction of
these forces determines the price of goods.
Generally, if the supply is high and the demand is low, the price will
be low. If the supply is low and the
demand is high, the price will be high.
DEMAND: the number
of consumers willing and able to purchase the product
at a given price.
SUPPLY: the
amount of the product producers are willing and able to produce at a given
price.
ACTIVITY: Plotting supply and demand curves on a
graph.
1. Draw a vertical and
horizontal line and put 0 where they intersect.
2. The horizontal line will
measure quantity, the vertical line will measure price.
3. Use the following
information to plot the supply and demand curves.
Supply & Demand Schedule for CD’s
Supply Schedule Demand Schedule
No. of No.
of
Price
Items supplied Price Items demanded
$5.00 100 $5.00 600
10.00 200 10.00 500
15.00 300 15.00 400
20.00 400 20.00 300
25.00 500 25.00 200
30.00 600 30.00 100
ACTIVITY: Graph Interpretation
Use the information from the
graph to determine the best answer, then write it on
the line beside the statement.
_____ 1. If the price of the item is too high, there will be A)
a competitive market, B) a shortage of items, C) an over-supply of items, D)
excess demand.
_____ 2. The equilibrium price, the point where supply and
demand curves intersect is A) $15, B) 17.50, C) $10.00, D) 5.00
_____ 3. If the price is $10, there will be A) a shortage of
items, B) a surplus of items, C) an adequate but not abundant
supply of items.
_____ 4. Demand is greatest when the price is A) $15 B) $5 C)
$25 D) $30
_____ 5. If the price is $20, there will be A) an increase in
demand, B) a decrease in supply, C) a surplus of items,
D) more people will want the product.
ACTIVITY:
Understanding causes of supply and demand shifts.
For each situation state the likely
effect on the supply or demand for an item.
1. A shoe company enlists the
hottest basketball star to promote its sneakers.
2. A condom company is being
sued for allegedly producing a faulty product.
3. Compact discs cost a
fraction of what it takes for producers to make a conventional record album out
of vinyl.